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Reliance Insurance

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Reliance Insurance

Reliance Insurance is one of the top Insurance Brokers in Canada. They needed a fresh, modern, functional website that catered to multiple customer segments with the right support for their SEO, content marketing, self serve and social media. Crank, Frank, Talia Cohen, Kinlo and Reliance worked together to create a site for every user type, providing a wealth of product types within a solid site architecture focused on usability.

The new site is a beautiful, lead-generating site for desktop and mobile. The site structure and clean code will provide improved ROI and conversion rates, as well as a stellar user experience for all targeted Reliance customer groups. The simplicity of the site is high functioning and easy to maintain for the Reliance team for all their SEO, content marketing, self serve and social media integration.

Crank's Work

Assisted with Architecture Design, User Journey Mapping, Programming, Usability, Content, Coding, Project Management, Ongoing Maintenance

Date

April 18, 2020